2025 comprehensive mixing reveals the inside story of Qilang Power.

  [car home Engine Technology] At this year’s Beijing Auto Show, GAC Chuanqi officially released Julang Power Platform, and the powertrain derived from this platform will become the most important part of the core competitiveness of Chuanqi brand new models. When it comes to Julang Power, it includes not only the traditional fuel engine, but also the special hybrid engine, the traditional gearbox and the hybrid gearbox. In order to find out more about Julang Power, I visited Dr. Qi Hongzhong, Deputy Director of Power Center of Guangzhou Automobile Research Institute. What is the technical inside story of Julang Power? Let’s take a closer look!

Home of the car


In this article, you will see:

1. Introduction of Julang Power Product Line

2. Current performance level of Julang Power Products

3. Secret of the latest hybrid system technology of Julang Power


● The goal of giant wave power

  The inspiration of "Julang" in Julang Power comes from the word "Julang", which well explains the development goal of Julang Power-that is, to provide users with surging and endless power like huge waves.

Guangzhou Automobile Passenger Car Chuanqi GS4 New Energy 2020 1.5T PHEV Exclusive Edition

Guangzhou Automobile Passenger Car Chuanqi GS4 New Energy 2020 1.5T PHEV Exclusive Edition

  In order to meet the increasingly stringent emission regulations and provide customers with better fuel economy, it is necessary to upgrade the thermal efficiency and emissions, so that the engine can achieve a better balance in various comprehensive performances.

Guangzhou Automobile Passenger Car Chuanqi GS4 New Energy 2020 1.5T PHEV Exclusive Edition

   The goal of GAC Chuanqi is to electrify all models in 2025.The so-called electrification simply means mixing. To achieve this goal, hybrid powertrain is an extremely important technical reserve.

● List of product lines derived from Julang Power

  The first generation engine of GAC Chuanqi was imported from Fiat’s technology. The second generation engine is independently developed. With the technical accumulation of the first and second generation products, GAC Chuanqi has mastered the core technology, and by the third generation products, an engine platform with two displacements of 1.5L and 2.0L has been formed.

Guangzhou Automobile Passenger Car Chuanqi GS4 New Energy 2020 1.5T PHEV Exclusive Edition

Guangzhou Automobile Passenger Car Chuanqi GS4 New Energy 2020 1.5T PHEV Exclusive Edition

  As for the gearbox, as an externally introduced resource,The 6AT and 8AT automatic manual transmissions from Aisin will continue to be used. The self-developed 7-speed WDCT wet dual-clutch gearbox will derive a low-torque version with a maximum bearing torque of 300 Nm and a high-torque version with a maximum bearing torque of 400 Nm.To match the traditional fuel engine in Julang Power product series. This gearbox won the title of Top Ten in the third "Top Ten Transmissions in the World" of "Longpan Cup" sponsored by Automotive Evaluation and Research Institute.

Guangzhou Automobile Passenger Car Chuanqi GS4 New Energy 2020 1.5T PHEV Exclusive Edition

  In terms of transmission efficiency, engineers comprehensively optimized each efficiency loss point by adopting more efficient bearing scheme, better lightweight design, better gear box oil stirring design and electronic pump+mechanical pump mixed oil supply system, thus improving the transmission efficiency of the gearbox to the international leading level.

Guangzhou Automobile Passenger Car Chuanqi GS4 New Energy 2020 1.5T PHEV Exclusive Edition

  For example, the shift oil circuit of electro-hydraulic control module is optimized in hardware, and the excellent shift comfort is finally achieved by designing intelligent adaptive software control strategy and fine calibration of shift performance for different matching vehicles in software. From the current practical experience, the shifting performance of the 7-speed WDCT wet dual-clutch gearbox of GAC Chuanqi has reached the level of the traditional 6AT gearbox, and even some performance parameters are more advantageous.This WDCT wet dual clutch gearbox will be further technically iterated, and it is expected to be upgraded from 7th gear to 9th gear in the future., further improve the transmission ratio range and optimize transmission efficiency, thus improving the fuel economy level of powertrain.

Guangzhou Automobile Passenger Car Chuanqi GS4 New Energy 2020 1.5T PHEV Exclusive Edition

  For large-size vehicles, the current G-MC dual-motor system can cover them, but for performance-oriented vehicles, the system will give users a weak dynamic feeling. To this end, GAC will introduce other technical solutions to meet the needs of customers in the future.The manufacturing cost of dual-motor hybrid power system is a crucial issue.This is true for Honda and Toyota, and it is also true for GAC Chuanqi. In order to meet the needs of small-scale and low-cost vehicles,Guangzhou Automobile Chuanqi may develop a single-motor hybrid system with special configuration in the future.. The lower manufacturing cost will give the new model stronger price competitiveness.

● The difference between hybrid special engine and traditional fuel engine.

  The hybrid engine is mentioned above. What is the difference between this engine and the traditional fuel engine? What are the difficulties in development? This should be a problem that most netizens are very concerned about.

Guangzhou Automobile Passenger Car Chuanqi GS4 New Energy 2020 1.5T PHEV Exclusive Edition

Guangzhou Automobile Passenger Car Chuanqi GS4 New Energy 2020 1.5T PHEV Exclusive Edition

  In addition to some hardware differences that can be seen on the surface, the control strategy of hybrid special engine is very different from that of traditional fuel engine.

Guangzhou Automobile Passenger Car Chuanqi GS4 New Energy 2020 1.5T PHEV Exclusive Edition

Guangzhou Automobile Passenger Car Chuanqi GS4 New Energy 2020 1.5T PHEV Exclusive Edition

  Academically, we call this practice the transformation from area working condition to area working condition or even point working condition. To put it in a better language,Let the engine work in a specific speed and torque output area or working point with particularly high thermal efficiency.Thus contribute to that low fuel consumption property of the hybrid system.As for the power and performance-related parts, they are reinforced by the motor..GAC Chuanqi’s practice is actually moving closer to Toyota’s hybrid thinking, but it will pay more attention to the balance between power and fuel economy.Instead of Toyota’s preference for fuel economy.

● Thermal efficiency is called Mazda Chuangchi Blue Sky X?

  In terms of the highest thermal efficiency of the engine, the thermal efficiency of Chuanqi 2.0L Atkinson cycle hybrid special engine of 42.1% is already outstanding, but it does not exceed the thermal efficiency of Mazda 2.0L Chuangchi Blue Sky X engine of 43%. However, we can’t ignore that this engine of Chuanqi is a special engine for hybrid power. According to the test data, this engine will work in the working range of 42.1% thermal efficiency for more than 90% of the time under daily driving conditions, so as to keep the fuel consumption level of the vehicle low.

Guangzhou Automobile Passenger Car Chuanqi GS4 New Energy 2020 1.5T PHEV Exclusive Edition

  In fact, GAC Chuanqi has also studied the compression ignition engine like Mazda Chuangchi Blue Sky X, and the effect of compression ignition on improving thermal efficiency is very obvious.

Guangzhou Automobile Passenger Car Chuanqi GS4 New Energy 2020 1.5T PHEV Exclusive Edition

  For GAC Chuanqi, the cost of compression ignition engine is too high, but the improvement of fuel saving rate is limited.Considering the input-output ratio comprehensively, GAC Chuanqi chose the technical route of hybrid power..

For sale, 174,800 ~ 202,800 MG MG7 is listed automatically.

  [Information] On September 19th, the announced AT market price was 174.8-202.8 million yuan. this timeThere are three models of MG7 AT: comfort version, luxury version and ultra-luxury version. The prices are: 174,800 yuan for MG7 AT comfort version, 186,800 yuan for MG7 1.8T AT luxury version and 202,800 yuan for MG7 1.8TAT ultra-luxury version., and,,, form a market competition relationship. 1.8T all-aluminum racing-class engine, 10-mode intelligent automatic manual transmission, national IV emission standard and the innovative spirit that British cars have always emphasized are all revealed on MG7 AT.

Ten-mode intelligent automatic manual transmission and all-aluminum racing engine are passionately matched.

  Over the past year, MG7 has won many praises in the market for its quality, performance and taste by relying on manual transmission products, and the strong launch of automatic transmission not only means the new strength of this British high-performance car, but also means that the living space of MG MG market will be greatly expanded.

  MG7 adopts a 1.8 turbocharged all-aluminum racing engine, with a maximum output of 118kW at 5500rpm and a maximum output of 215N·m in a wide range of 2100-4000 rpm. In terms of fuel consumption, it continues the consistent low fuel consumption of MG7, and the constant-speed fuel consumption of MG7 AT (theoretical fuel consumption) is 90km/h ≤7.5L/100km, which is very prominent among automatic transmission models of the same class.

  High-performance engines naturally need to match high-performance gearboxes. For this reason, MG MG teamed up with Aisin, the world’s first transmission research and development company, to jointly develop the Tiptronic 10 intelligent automatic manual transmission carried by MG7 AT. What’s more worth mentioning is that in order to ensure the true colors of MG7 AT British high-performance car, MG cooperated with experts from China, Britain, Japan and Germany to match and adjust the powertrain and chassis of MG7 AT in all directions. It has sports mode, snow mode, economy mode, mild overheating protection mode, severe overheating protection mode, preheating mode, low slope mode, high slope mode, etc., and has obvious exquisite style of Japanese transmission. It is matched with the MG MG 1.8T powertrain, which gives consideration to comfort and economy on the basis of ensuring maneuverability.

  Many modes ensure that drivers don’t have to think too much when driving. The gearbox will judge the driving condition of the car according to the feedback signal of the sensor. When the mode conditions are met, the gearbox will automatically switch to the corresponding mode to help drivers drive the car easily and effectively. In order to ensure the control pleasure that MG MG has always emphasized, a separate area for manual shift operation mode is set on the right side of the gearbox shift lever, so that drivers can intervene at any time and enter the manual shift mode to improve driving pleasure.

  A good car also needs a good chassis. The chassis of MG7 AT is adjusted by a British company for different road conditions. MG7 AT adopts a compact front independent suspension and a MG Z-shaped longitudinal swing arm rear independent suspension.

Appearance dynamic passion configuration humanized bonus points

  On the basis of manual transmission, this model has been upgraded in humanized configuration and appearance. In addition to the change of gearbox, the appearance is more passionate and dynamic. MG7 AT retains beautiful lines, chrome-plated decorative strips are added to the periphery of the kidney-shaped mesh grille, and chrome-plated decorative strips are also added to the front and rear bumpers, which complement the original metal waistline and show more confidence.

  On the other hand, the "humanized design" is further added, such as 6-disc CD, 7-inch LCD screen, independent control constant temperature air conditioner with dual temperature zones, electric folding exterior rearview mirror, intelligent folding key, sunshade mirror with lighting function and other configurations show humanistic care.

  In terms of comfort configuration, MG7 has also continued its previous style, and applied advanced equipment such as 8-way memory seat, reversing image, ultrasonic anti-theft, left and right independent control automatic air conditioner, which was only available in top-mounted vehicles, to improve the comfort and convenience of the whole vehicle.

  In terms of safety configuration, the MG7 automatic transmission follows the laser welding process of manual transmission, which ensures the rigidity of the whole vehicle. The body is made of a large number of high-strength steel, and various parts of the body are made of variable cross-section laser tailor-welded, which ensures the firmness and energy absorption of the body to the maximum extent. In addition to the high-tech configuration such as double safety,+,intelligent anti-glare interior rearview mirror, speed-sensing automatic door lock, etc., at the same time, MG7 AT and the body structure jointly developed and the special design method make it stronger and can absorb energy in multiple stages, which improves the passive safety effect. The front and rear four-wheel ventilated brake discs are equipped with electronic alarm devices to monitor the wear of brake pads. In addition, the five-fold anti-theft measures adopted by the vehicle completely ensure the safety of the whole vehicle from five aspects: engine, battery, intrusion prevention, tires and even fuel tank.

MG7 Auto-gear MG stepped into a new harvest period.

  The medium-sized car market has always been the main battlefield for major manufacturers to compete for. For a long time, the first echelon of this market has been firmly occupied by the seemingly moderate business and household models, such as,,, and so on. While many second echelons formed by individual models are not as impressive as those of the first echelon, their strong vehicle features also attract a large number of fans, the most representative of which are 6, Magotan and-winning. Although the previously launched MG7 MT is also full of sports flavor, it cannot compete with the first three models because it only has a manual version and does not constitute a complete car system. Now that MG7 AT is about to be launched, the reloaded MG7, as a new force of sports medium-sized cars, challenges the so-called "top three sports".

Car home Nanjing MG MG7 1.8T Deluxe Edition

  The listing of MG7 AT marks that MG MG has entered a new harvest season. As far as MG MG Company is concerned, it has been a whole year since the first product MG7 MT of MG MG MG went on the market. During this year, MG MG allowed consumers to know MG MG, a pure British brand, to have MG MG MG’s passionate and excellent products, and to launch small personalized products to expand the consumer base. Make MG products cover the market from medium-sized cars to small cars.

  From the MG7 manual transmission model to the introduction of the carefully crafted automatic transmission version, it seems that it is only a change in the gearbox, which in essence makes the MG7 product series more complete, and it is also the wing for MG7 to take off in the medium-sized car market in China. The appearance of MG7 AT is a new force to be reckoned with in the medium-sized car market, which is known as the "wind vane of the automobile market".

 

Fat East came out of Xuchang, starting with the explosion of Yonghui?

Author An Xiao

Edit the nuts

Cover source 丨 Unsplash

The wind of explosive reform finally blew to Yonghui.

Recently, Yonghui Zhengzhou Xinwan Plaza Store, which was "reformed" by Fat East, finally opened. In the 19-day rectification, Fat Donglai started from three dimensions: people, goods and fields, and strived to "save Yonghui first".

People, that is, organizational culture upgrading, humanized management, to achieve "all-staff salary increase", the salary of employees has increased from 2,500/month to 4,500/month, and the 8-hour working day system has been strictly implemented. Employees can enjoy 10 days of annual leave after working for one year.

Goods, that is, product structure upgrade, 10841 goods with unstable quality and sales volume were removed from the shelves, and 12581 items were re-planned, achieving 80% of new items, and the combed product structure reached more than 90% of the product structure of Pangdonglai.

The field, that is, the terminal scene is upgraded, the forced line is cancelled, the channel of the store is widened, and the alcohol and tobacco cabinets and customer rest areas are added, so that the supermarket and the store are more integrated and the experience is more consistent.

According to customers who have been to the scene, Yonghui, which has been "reformed", has to wait for more than half an hour in the hottest period of the day. In the morning, the supermarket began to limit its flow just 30 minutes after its opening, and other merchants in the store also ran around the queue to attract customers, which can be said to directly save the whole dying shopping mall.

In recent years, Fat Donglai has almost been honored by the retail industry, and many well-known supermarkets have invited the boss Yu Donglai to touch it. However, the fat Donglai has always been worried that he can’t get out of Xuchang. This explosive reform can be said to be another exploration of Pangdonglai’s "going out of Xuchang", but many previous attempts have failed to get out of the way. Can you get through this time by putting on Yonghui’s shell?

one

Pangdonglai is trapped in a square inch.

Since Yu Donglai introduced the "volume-selling" format to Xuchang in 1999, with the help of the 10-fold development of the domestic market, Pangdonglai tried all kinds of formats and initially completed the gorgeous turn from a street shop to a modern business group in the past ten years from 2000 to 2011.

However, in 2012, Yu Donglai suddenly stopped the expansion of Fat Donglai in Xuchang under the situation that the brand was in full swing. From January to September of that year, he closed a total of 16 profitable stores owned by Fat Donglai.

In this regard, Yu Donglai said, "We are expanding a little fast, and we are not doing as well as before. The service is not up to standard, which disappoints customers and wastes employees’ youth. This is the bitter fruit of my early blind development. " This is the first time in the history of the development of Pangdonglai to take the initiative to stop.

Looking back on 2005, Pang Donglai, who was still in infancy at that time, walked into Xinxiang. In 2015, because the store services and products could not keep up with the unified standards, Yu Donglai took the initiative to stop again and announced the cancellation of Xinxiang Store. After Xinxiang people and officials struggled to retain them, they decided to open the store again in 2016 after rectification.

Yu Donglai’s two suspensions have allowed Pangdonglai to develop into only 13 stores since 1999, including 10 in Xuchang, 2 in Xinxiang and 1 in Yuzhou.

Many foreign consumers say that the products and services from Fat East are so good that they can’t be opened to big cities. Apart from the subjective idea of founder Yu Donglai, this is more caused by objective factors with high costs in all aspects.

In 2015, Xinxiang store almost closed due to rising rents, not to mention other high-speed cities. Yu Donglai takes Zhengzhou as an example. If Zhengzhou opens a shop, the basic salary of front-line employees will be around 5,000 yuan, but the house price in Zhengzhou is currently around 15,000 yuan. Employees who have worked hard for ten years without eating or drinking may not be able to afford a house.

With the salary level of Xuchang store, it is difficult to find suitable talents in Zhengzhou. Without suitable talents, the high-level service of Fat Donglai will not be displayed. Some people may say, then take out the profits and give employees more wages, so that the store can open in Zhengzhou.

However, as we all know, the profit of products from Fat East is very low. Last year, it rushed to the hot search because "a down jacket only earned 3 cents".

Moreover, Fat Donglai implements a "three-three-three" distribution mechanism for annual profits, that is, 30% is used to pay the cost of the next year, 30% is distributed to all employees, and the remaining 30% is used for social donations. The boss only keeps 10%, which means he can’t rob people in the market with high salary.

Maybe Fat Donglai can lower the standards of products and services, and start in high-tier cities first. Anyway, Fat Donglai’s reputation has been played out and there are no consumers. But that would run counter to Yu Donglai’s original intention of establishing Fat East. It is not so much a Fat East as an ordinary supermarket with the signboard of "Fat East".

2

"DL Fat Donglai" Brand Out of Xuchang

Although Shangchao from Fat East has not yet left Xuchang, the brand "DL Fat East" has gone out first. Spiral Lab noticed that the online shopping mall of Pangdonglai has been able to choose other cities except Xuchang.

The online shopping mall is divided into three sections: Fat Donglai Supermarket, Fat Donglai Jewelry and Fat Donglai Tea. The goods in the online shopping mall are all self-operated brand products of Fat Donglai. In the supermarket sector, there are five categories, including daily use, grain and oil, food and beverage, books and Donglai gift boxes.

Judging from online supermarkets, there are basically not many products that Fat Donglai can supply at present, especially for some self-operated products with high consumer recognition, Fat Donglai can only rely on offline supermarkets to ship.

In the process of transforming BBK supermarket, in terms of product structure, Fat Donglai removed 70% of BBK products in one breath, and introduced its own brand, especially the best-selling products. This move was also immediate. After adjustment, the "DL Fat Donglai" series of products accounted for 1/3 of the sales of BBK supermarkets.

Yonghui Supermarket has also introduced a large number of self-operated products from Pangdonglai, including Pangdonglai mango juice, free love white wine, oatmeal, etc. Among them, the hook products from Pangdonglai online celebrity big moon cake and DL brewed wheat beer are even more popular.

Once upon a time, because the self-operated supply chain of Pangdonglai could not rapidly expand its production capacity, the stores of Pangdonglai in Xuchang and Xinxiang were often out of stock, not to mention the supply of online supermarkets and supermarkets such as Yonghui and BBK.

This time, Fat Donglai not only completed the export of its own brand, but also realized the channel expansion of "DL Fat Donglai", which is essentially expansion, using other people’s "field" to sell its own "goods". Because it is a self-operated brand of Pangdonglai, the pricing and profit are also in the hands of Pangdonglai himself.

This is due to the unique supply chain system behind Fat Donglai. In fact, as early as 2001-2002, Xuchang Pangdonglai Trading Group, Nanyang Wandelong Company, Xinyang Xiya Hemei Commercial Co., Ltd. and Luoyang Dazhang Company jointly initiated, jointly established and jointly developed a "voluntary chain" organization, namely "four-way joint mining". In order to reduce the cost of supply chain, a larger purchase volume is exchanged for a better price and the lowest purchase price is obtained.

In the past two years, the production capacity of the "four-way joint mining" system has expanded and shipments have become more stable. Coupled with the improvement of logistics and distribution conditions, Fat Donglai has the spare capacity to help other supermarkets.

Fat Donglai has been trying to build its own logistics system since its establishment. In January, 2021, the Xinxiang Pangdonglai Logistics Center with an investment of over 100 million yuan was completed. The construction and use of this logistics center brought a more solid and abundant reserve capacity to Pangdonglai. After two years of operation, the logistics center can not only quickly replenish the stores of Fat Donglai, but also provide strong support for online supermarkets, Yonghui, BBK and other stores selling "DL Fat Donglai" products.

three

How long can the effect of "explosive reform" last?

When the "explosive reform" is cooled at high temperature, let’s compare the scale of Pangdonglai and Yonghui. I have to say that for Yonghui, Fat Donglai can only help here.

Although the performance of each store in Pangdonglai is good, the overall scale is only 13 stores, and most of them are concentrated in Xuchang. We know that the core ability of Shangchao is to control the product supply chain, and only good and cheap goods can keep consumers buying back.

Yu Donglai once said: "The brand Fat Donglai is very advantageous in Xuchang, and many suppliers are willing to cooperate with Fat Donglai at a small profit, and still produce the highest quality products. But when you leave Xuchang, you go to someone else’s site. Not to mention various costs, many businessmen and suppliers will crowd out and suppress you. This is a very real problem. "

Moreover, the long-standing supply chain model of Pangdong is not easy. As early as 2002, Shanghai Yongle and Beijing Dazhong Electric established "Zhongyong Tongtai" in conjunction with seven household appliance chain alliances in other regions, and then in 2004, the first supermarket purchasing alliance in China was "Shanghai Jialian Purchasing Alliance". However, due to various internal and external reasons, only the "four-party purchasing alliance" in Xuchang, Henan Province was left behind.

At present, Yonghui Supermarket has developed more than 1,000 supermarket chains in China, covering 29 provinces and nearly 600 cities. This layout of national brands may not be suitable for the regional operation and management mode of Fat East, and the "four-way joint mining" supply chain mode of Fat East is even more unacceptable. As a regional retailer, Fat Donglai may find it difficult to solve this most critical problem.

However, for the self-operated brand of Fat Donglai, which has initially formed a market reputation, the distribution of goods through Yonghui’s broad channels will also help Fat Donglai gain greater scale advantages and further reduce the cost of making self-operated products.

Since the establishment of Fat Donglai, the service model and product structure have been thoroughly understood by the outside world. Every day, there are a lot of Shangchao bosses who come to Pangdong to steal the teacher’s skills. Pangdong never takes precautions, and directly hangs the list and telephone number of all product suppliers on the wall for the bosses to take pictures.

For consumers, being able to buy self-operated products from Fat Donglai in more Yonghui supermarkets and even enjoy the service experience similar to that of Fat Donglai may be another way for Fat Donglai to get out of Xuchang.

Suqian Peugeot 508 is being discounted, the highest profit 17,000! Quantity is limited

The Autohome Suqian Premium Promotion Channel brings you a special piece of good news, currently in the Suqian area, a high-profile promotion is currently underway. This high-profile mid-range car series is attracting consumers with a maximum discount of up to 17,000 yuan, and the minimum starting price has been reduced to 146,700 yuan. This is a great opportunity not to be missed. To learn more about the specific discount details and real-time pickup price, just click the "Check the car price" button in the quotation form, and we promise to get you the best car purchase discount. Hurry up and seize this rare opportunity!

宿迁地区标致508正在优惠,最高让利1.7万!数量有限

The Peugeot 508 attracts attention with its unique French design aesthetic. The front face features a delicate lion logo with a dynamic air intake grille, which fuses power and elegance. Streamlined body lines run through the front and rear, outlining a dynamic silhouette. The overall style is modern and atmospheric, showing the luxury of a luxury sedan. The body proportions are coordinated, and the details are full of exquisite craftsmanship, which is the deep interpretation of the design aesthetics of the Peugeot brand.

宿迁地区标致508正在优惠,最高让利1.7万!数量有限

The elegant body profile of the Peugeot 508 is outlined by its refined side lines. The body measures 4870mm long, 1855mm wide and 1455mm high, and the wheelbase is up to 2848mm, creating a spacious interior. The 1600mm front track and 1585mm rear track design ensure the stability and handling of the vehicle. The tire size is 215/55 R17, and it is paired with a delicate wheel design, which not only enhances the driving performance, but also adds to the visual beauty of the vehicle. Overall, the 508’s side design is both powerful and elegant, fusing functionality and aesthetics perfectly.

宿迁地区标致508正在优惠,最高让利1.7万!数量有限

The interior design of the Peugeot 508 is dominated by modern simplicity and comfort, creating an elegant and practical space atmosphere. The center console is equipped with a 10-inch large-size touch screen, which supports multiple functions such as multimedia, navigation and telephone, making it easy to operate and brings an intelligent driving experience. The steering wheel is made of good-textured plastic material, and it is combined with manual up and down + front and rear adjustment functions to ensure a comfortable grip for the driver. The interior seats are made of imitation leather material. The main and auxiliary seats are provided with multi-directional adjustment of front and rear, backrest and height to ensure personalized support for passengers. The rear seats support proportional reclining and flexible space utilization. These configurations are designed to meet consumers’ needs for a modern cockpit, creating a warm and practical interior environment.

宿迁地区标致508正在优惠,最高让利1.7万!数量有限

The Peugeot 508 is equipped with a powerful 1.8T engine with a maximum power of 155 kilowatts and a considerable output. This engine has 211 horsepower, providing ample power support for the vehicle. The matching is an 8-speed automatic transmission, which ensures smooth gear changes and power transmission during driving.

In general, Autohome owners have praised the exterior design of the Peugeot 508, especially the dynamic side lines and the unique design of the headlights at the rear. He also mentioned the solidity of the body and the texture of the door switches. Regarding the quality of the paint, he said that the color is bright and moderately saturated, and the texture of metallic paint is displayed in the sun, which adds to the sense of style of the vehicle. Overall, the Peugeot 508 has won the recognition and satisfaction of owners with its quality of both interior and exterior.

Pure electric cutting-edge, FAW Hongqi pure electric car EH7 officially launched

  On March 20, Hongqi EH7 was officially launched, and the price of 5 models was 229,800-309,800 yuan. The new car is positioned as a medium and large pure electric car. As the first model launched after the independent operation of Hongqi’s new energy sub-brand, EH7 is based on the new FMEs "flag" super architecture, which is of great significance to the Hongqi brand. The new car shows the industry’s leading level in terms of performance, battery life and intelligence.

  This time, Hongqi EH7 launched a total of 5 models. At the press conference, Hongqi officially announced that it will bring a "Zero Voltage · Peace of Mind" plan to new car users, with a total value of up to 100,000 yuan. These include the Zero Voltage Four Lifetime Service Plan, Zero Voltage Worry-Free GO Rights Plan, and Zero Voltage Limited Time Leap – Product Upgrade Plan.

  The appearance adopts the latest family design style. The front axis of the new Hongqi EH7 is designed with great brand characteristics, with the logo of "Flag Wonderful Wings", which means "Young Eagles spread their wings and inspire life". The front face of the new smile, on both sides of the closed smart grille, the far and near light integrated matrix headlights adopt a 7-shaped shape, while the lower grille and bumper present a smile style.

  The Hongqi EH7 features a two-tone body, short front and rear overhangs + long wheelbase design. The side of the vehicle adopts a One Box integrated attitude, with the A pillar moving forward and the C pillar moving backward. It looks like a swooping dynamic, emphasizing a more youthful design expression. The vehicle is 4980mm long, 1915mm wide, and the wheelbase reaches 3000mm, creating a spacious driving space. It uses hidden door handles, A pillars with facial recognition cameras, and through taillights at the rear.

  The interior design is simple and fresh, equipped with a 6-inch + 15.5-inch curved dual screen, a built-in 8155 chip, integrated with the functions of the instrument panel and the central control screen, and an AR HUD head-up display system is also installed, which can project navigation, vehicle speed, and other information onto the windshield for easy viewing by drivers.

  The Hongqi EH7 is equipped with a large 111kWh battery and has a CLTC maximum range of 820km, which significantly relieves users’ mileage anxiety. Especially in low temperature environments, such as -20 ° C, its power attenuation is very small, and the usable power retention rate is as high as 90%. The Hongqi EH7 supports extremely fast energy replenishment, can be charged 215km in 5 minutes, and 10% -80% can be charged for the fastest 20 minutes at room temperature. Even at -10 ° C low temperature, it only takes 38 minutes. In addition, it has a 3kW external discharge function, which can provide energy for outdoor activities and even other electric vehicles in emergency situations.

  In terms of power, the Hongqi EH7 is equipped with a self-developed "three highs" electric drive system, with the highest efficiency of the electric drive system reaching 96%. The peak power of the rear electric drive system is 253kW, the continuous power is 80kW, the peak power of the front electric drive system is 202kW, the continuous power is 70kW, and the total power of the vehicle is as high as 455kW. The acceleration from 0 to 100km/h only takes 3.5 seconds, and the speed of 190km/h can reach 30 minutes. The braking distance from 100km/h to 0 is 35.3 meters, which is leading the industry in the same level. Equipped with 111kWh super battery, the CLTC cruising range can reach up to 820km.

  Hongqi EH7 adopts the front virtual kingpin double fork arm + rear five-bar chassis suspension system, all-aluminum chassis, plus iDCS-autonomous continuous damping adjustable shock absorber, to enjoy a smooth and comfortable driving experience. In terms of safety, the EH7 adopts a double five-star collision design, and the consumption of high-strength steel reaches 74%, which can be described as steel "armor".

  (Xinmin published this article for the purpose of transmitting automobile information, which does not represent the views of this website)

One article to understand – Lynk & Co 08 I think it’s good

Safety configuration is the point that most consumers pay more attention to, and it may not be used much in many cases, but in order to be in case, more comprehensive configuration can often win more consumers’ love. The richness of a car configuration is related to the user’s car experience, so today many people are concerned about its configuration. Let’s take a look.

Let’s take a look at the appearance of the Lynk & Co 08. The front face of the Lynk & Co 08 looks very delicate as a whole, looking clean and refreshing. The headlights are very fashionable and generous, and the visual effect is very eye-catching. The car is equipped with LED daytime running lights, automatic opening and closing, adaptive far and near light, delayed closing, etc. To the side of the body, the body size of the car is 4820MM*1915MM*1685MM. The car adopts a calm line, and the side circumference feels very delicate. With large-sized and thick-walled tires, it leaves a very fashionable and atmospheric feeling. At the rear of the car, the rear of the car looks relatively simple, and the taillights look very sharp. The sense of neatness leaps in front of you.

In terms of interior, the interior adopts a clean and refreshing design, highlighting the layered effect. The steering wheel of the car is very spirited and made of genuine leather, which feels good. Take a look at the central control, the car is decorated with a sharp touch LCD central control screen, which makes the interior design quite layered, giving people a clean and refreshing feeling. Finally, take a look at the dashboard and seats. The car is equipped with a stylish and simple dashboard, which is designed to be relatively sturdy. The car adopts leather seats, equipped with functions such as electric adjustment of the sub-seat with memory, electric adjustment of the seat with memory, and seat ratio reclining. It is basically enough for daily use.

The overall performance of Lynk & Co 08 trunk space is relatively good, with a regular shape, which is convenient for personnel to pick up luggage. At the same time, the car is equipped with fatigue reminder, anti-lock braking (ABS), LED daytime running lights, brake assistance (EBA/BAS, etc.), braking force distribution (EBD) main driver airbag, passenger seat airbag, side air curtain, front side airbag and other safety configurations.

After reading today’s talk, do you have a lot of ideas? The SUV model has an atmospheric appearance, good space performance, and high cost performance. I wonder if you are interested in it.

Nanjing IVECO: High-end light trucks go beyond offline to enter the high-end market

  On September 26, 2012, the first self-developed high-end light truck – "Beyond", which has attracted much attention from the industry, was grandly rolled off the production line at the Nanjing Jiangning factory. Xiao Guopu, vice president of SAIC Motor Group and chairperson of Nanjing Iveco Automobile Co., Ltd., Fabio Mingrino, global vice president of Iveco, Zhou Liang, general manager of Nanjing Iveco Automobile Co., Ltd., and Ni Feng, executive deputy general manager of Nanjing Iveco Automobile Co., Ltd., attended the ceremony and delivered speeches. Famous movie star Jiang Wu was also present as the spokesperson of this high-end light truck.

  The advent of Transcendence officially sounded the clarion call for Nanjing IVECO to fully enter the high-end light truck field, indicating that Nanjing IVECO’s market strategy has taken a landmark step.

  High-end, win "quantitative change" with "qualitative change"

  In recent years, the domestic light truck market structure is accelerating transformation. From the perspective of the proportion of each model, the market share of low-end models is gradually being covered by mid-to-high-end models. Especially after the implementation of the "Twelfth Five-Year Plan", the state actively encourages enterprises to compete and transform, and the commercial automobile industry is also facing a "transition from big to strong". With the continuous improvement of safety standards, emission regulations and fuel economy requirements, the requirement for light truck technology upgrades is becoming more and more urgent, and the high-end industry has become an inevitable trend in the future development of the light truck market.

  Since 1958, our country’s first self-developed light truck leap into the market, after more than 50 years of development, as an important part of China’s automobile industry, light trucks have become the most concentrated independent brands in China’s automobile industry and the largest export share of the sub-sector. After joining the WTO, light trucks account for an increasing proportion in China’s automobile export strategy, but the export market has always been dominated by Asia, Africa, South America and other regions, making it difficult to enter the European and North American markets with higher emission standards and safety performance requirements.

  In order to improve the global competitiveness of its own brands, break through existing bottlenecks, and achieve new results in the global market, China’s light trucks must establish new development ideas, while maintaining cost-effective advantages, increase product technology research and development efforts, from low-end to high-end, win quantitative change with qualitative change, and comprehensively improve product quality.

  "Beyond", a new benchmark for autonomous high-end light trucks

  As one of the most successful cooperative enterprises between China and Italy, Nanjing IVECO has always taken the global strategy of "based at home and going global" as its development direction. While meeting the needs of the domestic low-end market, it integrates its advantageous resources and increases the integration of high-tech. It uses the world’s most advanced light truck products as a benchmark and competitive model. Relying on the advantageous resources of SAIC Motor Group and the technical heritage of Italy IVECO, under the cooperation of many parties, it tracks the new global automotive technologies and processes, and studies the regulations and market needs of China and other countries in the world. Through the new model of "joint development and independent innovation", it has created a high-end light truck model that surpasses this cutting-edge technology, laying a solid foundation for expanding the international market including Europe, America and other countries.

  It is reported that this high-end light truck named "Beyond" is Nanjing Iveco, with the full support of the shareholders of SAIC Motor Group and Italy Iveco, through the cooperation of Chinese and foreign technicians, costing hundreds of millions of dollars and four years of painstaking research, before it can be manufactured. The product, whether it is power system, safety performance, intelligent technology or comfort, has international synchronization and domestic leading standards.

  As a product with the most cutting-edge technology level today, Transcendence has the four characteristics of "high efficiency, safety, consideration and quality". It is a high-end light truck that integrates strong power, avant-garde shape, environmentally friendly emissions, low carbon and energy saving. Transcendence adopts the technology-leading Fiat power chain system, equipped with an F1C engine that can be upgraded to the national V standard, turbocharged intermediate cooling and a 4-valve high-pressure common rail EFI system, ensuring the product characteristics of high power and low fuel consumption, and the comfort and handling of the vehicle are also improved.

  Beyond the full use of European standard design, with up to 32 patents and 15 key technologies. During the entire development process of the product, the company has conducted a lot of experiments and know the real situation for mainstream light truck products at home and abroad. From dynamic performance to internal and external styling, various performance objectives are finely divided into 482 subjective and objective evaluation indicators, which are used as the general requirements for design, manufacturing and verification. In addition to conducting strict performance tests, the R & D team of Nanjing IVECO has also formulated a complete subjective evaluation system to investigate the subjective feelings of drivers and passengers on the product. The subjective evaluation team composed of multi-national technicians repeatedly evaluated the prototype and put forward improvement opinions, providing a scientific basis for the improvement of various performance levels of the vehicle.

  The scientific and rigorous development process runs through the entire development process of the product from R & D to production: VE/VA value engineering, SE engineering, quality engineering, vehicle matching engineering; 3 million-kilometer reliability test, RGT and other life tests; SQE review; WCM global manufacturing system…, beyond not only carries the expectations of Nanjing IVECO to fight the high-end light truck market with science and technology as the core competitiveness, but also will serve as a new benchmark product for independent high-end light trucks to fight the high-end light truck market.

  The Road to "Created in China"

  The advent of transcendence will break the current pattern of Japanese products thriving in the domestic high-end light truck market, form a situation in which Europe and Japan compete and divide equally, and gradually create a new era of "independent brands synchronizing the world". As Zhou Liang, general manager of Nanjing IVECO, said: The development of a brand requires a long-term accumulation process. From "Made in China" to "Created in China" is by no means achieved overnight. To achieve this transformation, Chinese commercial vehicles must first build a "reliable Made in China brand". Independent research and development and innovation do not mean building cars behind closed doors, but rather combine superior brands, combine their own strength, and integrate core technologies to create a reliable and respected independent brand.

  To complete the revival of independent brands, not only must we have ordinary products as support, but also need to form breakthroughs and innovations in the high-end field. The advent of Nanjing Iveco’s high-end light truck "Transcendence" has found a broader development path for China’s light trucks. I believe that in the near future, more domestic light truck manufacturers can create their own high-end light trucks through a research and development model such as Nanjing Iveco’s "joint development and independent innovation".

Mazda 6 discontinued and removed from the shelves EZ-6 inherited its flagship status, attracting attention

Mazda 6 discontinued

Mazda announced the discontinuation of its flagship model, the Mazda 6 (Artez), in April this year, marking the end of the model’s 22-year sales history. As the stock of vehicles gradually sold out, the Mazda 6 was removed from the Japanese official website, officially bidding farewell to the market stage. Mazda 6 production is suspended!

Mazda 6 discontinued

After the Mazda 6, the brand launched a new successor, the Mazda EZ-6, which not only took over the banner of the flagship model, but also won wide attention on the international stage with its unique design and cutting-edge technology. The EZ-6 retains Mazda’s classic family characteristics in design, while incorporating modern design concepts, showing both sports and technology. The front end of the vehicle adopts a low-lying shape, with a layered front and a double L-shaped headlamp design, plus a multi-spoke black wheel hub and a rear spoiler, which is sporty. The interior design is also meticulously crafted, combining leather and suede materials. It is equipped with a dual-width steering wheel, a 10.2-inch digital instrument cluster, and a 14.6-inch central touchscreen. The physical buttons are reduced to create a simple and luxurious cockpit environment.

Mazda 6 discontinued and removed from the shelves EZ-6 inherited its flagship status, attracting attention

Technically, the EZ-6 has a built-in Qualcomm Snapdragon third-generation 8155 chip, which enhances intelligent functions such as multi-region automatic speech recognition, and its automatic driving assistance system has also reached the industry’s advanced level. In terms of power options, the EZ-6 offers two versions, pure electric and extended range, of which the extended version is equipped with a combination of 1.5-liter engine and motor, and the cruising range can reach 1301 kilometers under CLTC conditions; the pure electric version can travel 600 kilometers.

Mazda 6 discontinued and removed from the shelves EZ-6 inherited its flagship status, attracting attention

The launch of Mazda’s EZ-6 is a key step in the company’s transition to electrification and an important part of its global market strategy. The model is planned to enter the European market under the name Mazda 6e, and has been scheduled for testing in Germany, with an official launch expected in the autumn. Pre-sales in China are scheduled to start in late September, heralding a new wave of attention for the EZ-6 in China, the world’s leading automotive market.

Luxury cars talk about swords, who will compete with each other – a detailed explanation of the competitive advantage of the 14th generation crown

New generation Crown and AudiA6LThe comparison proves that it is not the products with high sales that are necessarily the best and most worth buying. If a product can satisfy everyone, there will not be so many companies producing products with similar positioning and the same price. Of course, the crown is not omnipotent, but the crown is in60Although it was not perfect, the crown was striving to be perfect and to meet the needs of more consumers. Not only in terms of design and driving texture, but also in meeting all-round use needs and top-level safety.

 

Toyota CrownVSInfinitiQ50L– Strive to be the all-round assistant of IKEA

 

 

From the perspective of vehicle positioning, it should be InfinitiQ70LCloser to the crown. But withQ70LPut together to make a comparison, the crown definitely occupies an absolute advantage. In addition to the relatively close items such as space, power, and dynamic comfort, the crown has far more advantages thanQ70LThe configuration level, and the price ratio of the crown top modelQ70LThe lowest price is even lower, and the crown wins with high cost performance without any suspense. And InfinitiQ50LOr is it more biased towards high-end family cars?Q70LCompared to InfinitiQ50LThe price is closer to that of the Crown, making the two cars somewhat comparable.

 

 

New Crown and InfinitiQ50LIn comparison, the biggest difference is in the design of the different shapes.Q50LIt is a product with a strong sense of fashion and technology, and the sense of fashion reflected in the appearance design is loweredQ50LThe age of the target consumer group. The new generation of crown also uses a lot of fashionable design elements in the appearance design to enhance the fashionable visual effect of the product, and reveals solemnity and majesty between fashion.

 

 

 

 

The new crown, which breaks through the constraints of traditional concepts, has also kept pace with the times in interior design. The dual touch screen provides a sufficient sense of fashion and technology for the center console. The modest mahogany decoration and black and white interior add a bit of nobility and solemnity to the cockpit. In addition to the boss seat and the passenger seat side control keys with a heavier business atmosphere, the spacious space of the crown and the armrests behind the front seats can become the most ideal auxiliary equipment for home use.

 

 

 

CROWN2.5Exclusive Edition and InfinitiQ50L 2.0TThe price of the deluxe version is basically the same, and the basic parameters such as body size and wheelbase are not much different, but the new crown is much higher thanQ50LThe level of configuration, especially in terms of security configuration, is much higher.

In addition to creating a good business atmosphere and a sense of dignity for VIPs and business partners, the spacious space created by the high-end configuration is also suitable for the needs of families.

 

 

Therefore, if business use is not considered, I think the Crown as a family car is also a very good choice. The high-end luxury configuration, smooth power output and power transmission, excellent flexibility and comfortable suspension adjustment and all-round safety protection can bring the best riding texture to the family, and the driver can also choose from multiple driving modes to meet the needs of different driving textures.

 

Toyota CrownVSVolvoS80L– Dare to compete with the strong

 

 

In the luxury business car segment, VolvoS80LIt can be regarded as a powerful player. It not only has the noble demeanor of a luxury business car, but also maintains a high reputation in terms of safety. The new generation of Crown also has its own means of winning the safety competition with Volvo products with excellent safety reputation.

 

 

 

The high-standard safety concept and high cost performance of luxury cars provide the greatest convenience for the high safety of the new generation of crown. Pre-collision safety systems, adaptive cruise systems, rear blind spot warning systems on the reversing side, parallel blind spot monitors, panoramic images, and many other high-tech safety configurations are all concentrated in less than40The 10,000-yuan Crown Top Edition model has also achieved the Crown’s top-level safety guarantee.

 

 

In daily driving, the Crown is equipped with an integrated vehicle dynamic management system through the anti-lock braking system on wheels.ABSElectronic braking force distribution (EBD), body stability control system (VSC), traction control system (TRC), speed-sensitive electric power steering (EPS) and other safety configuration integration and management optimization, to achieve multiple protection for driving, to ensure the safety of vehicles and occupants before danger and accidents, and to play a prophetic role in turning, dodging, and slippery roads.

When the danger cannot be avoided, the passive safety devices equipped with the new generation of crowns come into play. Firstly, the pre-tensioned seat belt has firmly restrained the occupant’s body before the collision occurs.GOAThe impact energy-absorbing body fully absorbs the stress generated by the impact in the early stage of the collision; in the event of a serious accident, there are also front and rear air bags, air curtains, and driver’s knee air bags9The comprehensive protection provided by an airbag.

 

 

 

Moreover, the newly added pedestrian protection system of the new generation of Crown is not equipped by the top safety Volvo. The new Crown realizes humanized protection for pedestrians through the intelligent pop-up hood. In the event of a collision between a vehicle and a pedestrian, the sensor in the front bumper will sense and feedback, and the rear of the hood will immediately pop up to leave a certain space to cushion the impact on the pedestrian’s head. Although this configuration has little to do with the safety of the occupants in the car, in the face of "Chinese-style crossing the road" and chaotic traffic conditions, ensuring the safety of pedestrians is the greatest care for the owner.

Luxury and comfort are important, but as a car driving on highways and city cars, safety is of paramount importance. The new generation of Crown not only realizes14The luxury and comfort pursued by modern products are supported by a wealth of high-tech security features.

 

editorial opinion

Maturity is not measured by age, nor is luxury defined by price or brand.60Year,13The second evolution has created an unquestionable luxury style of the new crown. This calm and low-key style has become an unalterable gene of the crown brand. Even if the new generation of crown is tilted towards fashion style, it has not changed the revered status of the crown itself and its owner. It is also a strong proof that the crown is in step with the times.

 














Lantu FREE is the world’s first, the "change and plan" of the road to the advancement of its own brand

"Value for money, have faith in the price, buy without regret, use it without worry, empower life, and gain friendship." On December 18, Zhu Yanfeng, chairperson and party secretary of DONGFENG MOTOR CORPORATION (hereinafter referred to as "Dongfeng Company"), drew a product blueprint for Lantu Automobile for "new backbone" consumers.

On the same night, Lantu Automobile’s first medium and large-scale intelligent electric SUV, Lantu FREE, completed its world debut at the Shenzhen Universiade Center. This model provides multi-scenario power solutions for the new backbone in daily commuting, inter-city travel, long-distance travel and other scenarios, and will continue to bring users a zero-anxiety, warm and reliable intelligent electric experience.

From the launch of the brand strategy in Wuhan, Jiangcheng on July 29 to the launch of the world’s first mass-produced model, Lantu FREE, in Shenzhen, Pengcheng on December 18, Lantu Automobile completed the brand start-up stage of "from scratch, from 0 to 1" in 142 days, and is about to enter a new stage of market competition. Within Dongfeng, Lantu Automobile "holds the heavy responsibility of the entire Dongfeng brand upward, conveys the courage of Dongfeng soaring", and aspires to "become a leader in high-end new energy passenger vehicles in China".

LANTU FREE will announce the specific price information before the 2021 Shanghai Auto Show. The price will not be higher than 400,000 yuan. The extended range electric version and the pure electric version will be listed simultaneously, and it is planned to be delivered to users in the third quarter of 2021. In terms of sales channels, online reservation numbers have been opened. LANTU Auto will adopt a fully direct channel model and set up LANTU experience centers in the core business districts of key cities. According to the plan, the company will establish 40 direct experience stores across the country in 2021.

"The global launch of Lantu FREE marks another solid step for Lantu Automobile to enter the market and serve customers." Zhu Yanfeng said that Dongfeng will use the group’s strength to firmly support the development of Lantu Automobile in terms of strategy, technology, talent and capital with strong system capabilities and high-quality resources, and will build Lantu into a leader in China’s high-end new energy passenger vehicles, promoting excellent Dongfeng and world-class enterprise construction.

Speed up your run and fight the high-end market

At the press conference, a light blue Landu FREE slowly drove towards the middle of the stage, which immediately attracted bursts of applause from the scene.

This is the first large and medium-sized smart electric SUV from Lantu to be unveiled to the world in Shenzhen for the first time since it was officially pre-produced in Wuhan on November 25.

It is understood that from the official release of the brand strategy on July 29 to the launch of the first body-in-white on November 6, and then to the pre-production launch on November 25, it took only more than 100 days for Lantu Automobile, and the mass production landing speed set a record for the industry. According to the plan, Lantu Automobile will launch no less than one new car to the market every year from 2021. In the next 3 to 5 years, the products will cover multiple market segments such as cars, SUVs and MPVs, and continue to provide users with electric vehicle solutions.

Lu Fang, CEO of Lantu Automobile, said that the reason why Lantu FREE was launched in Shenzhen is because "the urban character of Shenzhen is highly compatible with the brand character of Lantu". Shenzhen is a fertile soil for creating miracles and realizing dreams. It is a batch of new backbone that creates Shenzhen speed. Innovation and vitality allow people to ignite dreams and make blueprints come true one by one.

The target customer portrait of Landmap FREE is also the new backbone of the city. In order to meet the needs of users in urban commuting, inter-city travel, long-distance travel and other scenarios, Landmap FREE takes electric drive as the core and provides users with two options of pure electric and extended range electric, which is suitable for distant cities in Yicheng. Among them, the pure electric version of NEDC has a cruising range of 500 kilometers, while the extended electric version adopts "1.5T + four-cylinder" extended range technology, with a comprehensive cruising range of 860 kilometers, which is currently the longest cruising range of similar models.

Lu Fang said that as a zero-anxiety medium and large-scale intelligent electric SUV, Lantu FREE combines five advantages: long cruising range, excellent power performance, advanced range-extended electric technology, intelligent technology, and many luxury and comfortable configurations, and will be committed to meeting users’ zero-anxiety, warm, and safe intelligent electric travel experience.

According to Lei Xin, the chief brand officer of Lantu Automobile, Lantu FREE has now fully opened the reservation, the sales price does not exceed 400,000 yuan, and will be delivered to users in the third quarter of 2021.

It is worth noting that, as a joint stock company of Dongfeng Motor Group (hereinafter referred to as "Dongfeng Group", 00489.HK) to promote the brand upward and enhance the competitiveness of its own brands, Lantu Automobile is the company’s response to the demand for high-end products in the new energy vehicle market.

"Standing at the beginning of the new energy 3.0 era, Lantu Automobile is committed to providing a series of anxiety-free products and services for China’s new backbone." The person in charge of Lantu Automobile said that the launch of Lantu FREE marks another solid step for Lantu to enter the market and serve users, and promotes Lantu Automobile to accelerate on the new energy vehicle track.

"Compared with Tesla, NIO and other brands, the company still has room for improvement in the layout and brand positioning of high-end new energy passenger vehicles." Dongfeng Group said that in the future, the company will vigorously develop its own brand of Landmap, with the positioning of high-end new energy as an entry point, opening up the upward development space of the company’s own passenger car brand, and further enhancing the company’s independent new energy passenger car market recognition.

Create and enjoy plan, invite new backbone

A piece of white paper, starting from scratch, can draw the most beautiful and best pictures. Lantu Auto will also explore the way for the development of China’s new energy industry and draw a blueprint for its own brand to achieve counterattack.

In the industry, Lantu Automobile has been positioned as "China’s new car manufacturing strength" since its birth, and the model of "mature car companies + new car manufacturing forces". Lantu Automobile will adopt a market-oriented and independent operation method, and does not belong to any subsidiary of Dongfeng Company. It has a new strategy, a new organizational mechanism, a new business model and a new team. It has achieved "China’s new car manufacturing strength" with the advantages of "four new", bringing users a truly zero-anxiety smart electric experience.

In terms of product and brand building, Lantu Auto will also join hands with new backbones to create and share a beautiful travel blueprint through high-quality products and services. On the launch night of Lantu FREE, 7 new backbones representatives from education, medical care, technology and other industries jointly launched the "Innovation and Enjoy Plan" as Lantu Auto "Innovation and Enjoy Officers".

According to the plan, Lantu Automobile will invite more customers engagement in the process of model development, testing, production and service, to help products and services iterate rapidly to better meet user needs. At the same time, Lantu Automobile will build a platform for resource sharing, create an interactive community, and ultimately realize two-way empowering and common growth with customers.

Zhu Yanfeng said that as a high-end new energy vehicle brand of Dongfeng, Lantu FREE not only inherits the "quality, wisdom and joy" Dongfeng brand value concept, but also adheres to the "light, quiet and elegant" brand style, and strives to meet the spiritual pursuit of freedom, continuous exploration and upward breakthrough of the new backbone.

In fact, as the CEO of the company, Lu Fang is also a creative partner of Lantu Auto, and is the second "consumer" in the country to book a Lantu FREE model.

Focusing on the needs of the whole life cycle of users, Lantu Auto will provide convenient, efficient and consistent zero-anxiety user experience through direct sales mode and digital platform. It is understood that Lantu Auto will adopt a fully direct sales channel mode and set up Lantu experience centers in the core business districts of key cities. At the same time, Lantu Auto will set up service centers close to the user’s living area to provide a more convenient and warm service experience.

In addition, Dongfeng Group’s return to class A shares has passed the review of the Shenzhen Stock Exchange’s growth enterprises market listing committee, and will soon become the fourth "A + H" share vehicle manufacturer in China. It will also provide sufficient "blood transfusion" funds for the development of the Lantu automobile brand.

According to the prospectus, Dongfeng Group plans to publicly issue no more than 957 million shares and raise 21.033 billion yuan for new brand high-end new energy passenger vehicle projects, new generation vehicles and forward-looking technology development projects and supplementary Working Funds. In the fundraising project, the total investment of Lantu brand high-end new energy vehicle projects reaches 11 billion yuan, and the proceeds raised 7 billion yuan, accounting for 33.33% of the total fundraising. proceeds raised will be mainly used in the fields of Product Research & Development, digital factory investment and marketing digitalization of Lantu Automobile.

It is understood that Lantu Automobile, which is oriented by user request and enters the market with "new strength in car building", is the product of Dongfeng Group’s deep insight into the new energy vehicle market. Under the wave of consumption upgrading, the charging environment of new energy vehicles, consumers’ driving habits, mileage anxiety caused by commuting distance, and anxiety about the service of the whole life cycle of the car are all important factors affecting the penetration rate of new energy vehicles.

In the opinion of Cui Dongshu, secretary general of the National Passenger Car Association, the future prospects of Lantu Automobile are still very broad, because the medium and large electric vehicle market is far from saturated, and the monthly sales of outstanding products such as NIO are only a few thousand. Therefore, if Lantu Automobile can create outstanding products, the future is still full of opportunities.